How to Photograph Jewelry

When I started selling my jewelry online I realised that I need better photos for my pieces, because photography is the most important thing when you sell online. It’s the only way the customer can see your product and have an idea of how it looks like.

So I decided to invest in a good camera and great lens. My first camera 15 years ago was a Cannon G10, then I had a Cannon G16 and since 3 years ago I use a Cannon EOS 750D. Actually the two lenses I use more are my Macro EF-S 35mm, and my Ultrasonic EF 20mm, both with 1:2.8. I’m a big fan of Cannon but I’m sure there’re Nikon and other brands that have amazing machines. I’m also lucky to have a photographer for friend (Dario Rumbo @_dazzad_) that always helped me to choose the great combination of lens and camera.

On my jewelry I use a lot of gemstones, and since the beginning I realised that the best light to shoot gemstones was natural light. I tried several times to use artificial light and light boxes but I never got the photo results I got with natural light. If you are a professional with photography skills or have a great set up, maybe you can control the light and get amazing results. But, this was not my case, I’m jeweler and all I want to explain here is my experience as a no professional photographer.

I use natural light, with indirect light and a translucent white curtain depending on the pieces. The best hours to shoot are the morning and late afternoon, because the light colour is perfect and not so intense. The cloudy days are perfect to use natural light and also the best days to go outside for a photoshoot. The clouds mitigate the light and reflections and the jewels look great.

I’m not going to talk about the sizes and the format I use because it changes a lot depending on the photos. I usually shoot in big format and change it with the edition depending on what I need.

I use Photoshop for edition. I know that it’s maybe quite difficult for a beginner, I did some classes during my jewelry studies and then I learned by myself asking to some friends and looking tutorials. There are lots of photo edition tutorials on Youtube! I also use Lightroom CC app on my phone to edit photos. This app is very easy to use and it lets you edit your photos as good as Photoshop.

Here is my experience and I hope this can help you to make better jewelry shoots. Some weeks ago I discovered and amazing article from Etsy talking exactly about how to photograph jewelry. Here is the link to this article and it maybe will give you some more information and some tips and tricks.

If you have any suggestions or questions don’t hesitate to leave them in comments. So everybody can collaborate to grow this article with more information about it.

Now it’s time to go to shoot!

El Zapato Rojo & Festivalet

Aquest cap de setmana Barcelona s’omple de Fires, pels amants de les coses fetes a mà i de disseny no us podeu pedre El Zapato Rojo (Convent de St. Agustí) ni Festivalet (Sala Miscelanea). A veure si jo em puc escapar i fer una visita als dos llocs!!!

This weekend Barcelona is full or Fairs, for handmade and design lovers you can’t miss this two Fairs; El Zapato Rojo (Convent de St. Agustí) and Festivalet (Miscelanea). I hope I can be able to visit both!!

Okupem la Cripta


Des de l’A FAD, Artistes i Artesans del FAD ens plau convidar-vos a la inauguració de l’exposició Okupem la Cripta, el proper dijous 9 de desembre, a les 19:30h al FAD, Foment de les Artes i del Disseny.

Artistes participants:
Miquel Barberà, Montse Bolet, Comglas, Núria Farré, Benet Llorente, Roser López, Luesma-Vega, Eulàlia Oliver, Teresa Pla, Teresa Rosa, Gema Sans i Sol Vidal.

Exposició del 9 al 23 de desembre del 2010
De dilluns a divendres, de 15h a 20h.
Cripta del FAD (Plaça dels Àngels 5-6, Barcelona)

Le Sibille

Darrere el nom de Le Sibille hi ha les artistes Camilla Bronzini, Francesca Neri Serner i Antonella Perugini. Treballen les joies amb barrejant les tècniques modernes amb les de l’art antic del mosaic romà. Els resultats són fascinants!!

Behind Le Sibille name are Camilla Bronzini, Francesca Neri Serner and Antonella Perugini. They make jewels mixing modern techniques with ancient Roman mosaic art. The results are amazing!!


Anthropologie és un punt de trobada de tots el dissenyadors de moda de Nova York, una botiga increïble al mig del Soho i amb unes col·leccions de joieria força interessants. No us perdeu la resta de coses que tenen, m’encanta!

Anthropologie is a meeting point for all fashion designers from New York, an amazing shop in the middle of Soho and with great jewellery collections. Don’t miss the other things they have, I love them!

Allsaints Spitafields

Allsaints Spitafields és un altre dels descobriments de NY, una botiga de moda increïble amb unes col·leccions de joieria tan originals com la roba. No us perdeu la seva web i la seva botiga on-line!

Allsaints Spitafields is another great discovery from NY, a fashion store with some amazing jewellery collections as original as the clothes. Don’t miss their website and their online store!

Tinah Dee

Fa uns dies vaig decobrir les joies d’aquesta noia de Florida, i sobretot m’agrada l’aspecte rústic i vintage que tenen els seus anells. No us perdeu la seva botiga on-line!

A few days ago I discovered the jewels of this girl from Florida and I love the rustic and vintage look that have her rings. You can’t miss her online shop!

Allò perdut / Allò trobat

Us convidem el divendres 18 de Juny a les 8 de la tarda a la inauguració de l’exposició “Allò perdut / Allò trobat” del grup “Joyas Sensacionales” coordinat per la Silvia Walz del Taller Perill a la joieria Els Tresors de la Barca de Girona. L’exposició serà oberta fins el dia 18 de Setembre.

We invite you on Friday June 18th at 8 pm to the exhibition opening of “Allò perdut / Allò trobat” from the “Joyas Sensacionales” group coordinated by jeweler Silvia Walz on Taller Perill at Els Tresors de la Barca jewelry in Girona. The exhibition will be open until September 18th.